PRESS
Discover the latest news and publications here.
A big thank you to all media platforms for the exciting interviews and appreciative reports.

- press
- 20/8/2025
New image of men: This is how you recognize a “Performative Male”
He wears baggy jeans and a pearl necklace and is passionate about sipping matcha latte. The “Performative Male” is celebrated, chosen in competitions and ridiculed. That is behind the new image of men.
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- press
- 29/7/2025
Camouflage trend in times of war: Totally off the mark or okay?
Military patterns have long been an integral part of the fashion industry. Not everyone thinks that's appropriate. Three experts classify.
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- press
- 18/7/2025
Nati Coach goes for a slobber look — that's behind the outfit
Pia Sundhage is wearing a tracksuit instead of a blazer — a clear statement of team spirit for fashion expert Sharon Jost.
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- press
- 8/6/2025
"Dress in a way that men like you stay away from me"
TikToker Joana is being criticized for her look. People say you can tell she leans left politically. But does an alternative style really count as politics? An expert explains political style typologies.
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- press
- 6/6/2025
Stylist: “I celebrate kids who live out their style”
Kids have their own mind when it comes to clothes. As a princess for shopping or as a Spider-Man on the playground? An expert explains how parents take their little ones by the hand when it comes to fashion.
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- press
- 1/5/2025
Invited to a wedding? These are no-gos when choosing clothes
Are you invited to a wedding but don't know what to wear yet? It's not an easy decision either, because there are a few dos and don'ts to consider.
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